WHAT IS
WIDDERSHINS
Curiosity before assumptions. Logic before looks. Bold, practical work for businesses that need both.
94% of people form first impressions of brands based on the way they look, and those first impressions take only .05 seconds. If you run a business, people are subconsciously passing judgment on your life’s work faster than the blink of an eye. You have to find a way to be seen, remembered, and trusted in an increasingly unforgiving environment.
Much of the creative industry meant to help you sits in one of two camps:
1. “Mystical Creative”: Slippery logic, yes-man tendencies, and superficial designs. Practicality is viewed as an obstacle to ‘good’ work. They make things that look pretty but don’t reliably perform.
2. “Data Dumper”: All logic, no taste. The numbers are black and white and shouldn’t be challenged. They will chase trends based on performance data until your brand looks like everyone else.
Widdershins is the third option. Our name comes from a 16th century word meaning ‘against the way.’ Back then, people were uncomfortable when their perceptions were challenged. Labeling something widdershins didn’t just mean it was different, it meant it was unlucky or evil. Good thing we’ve moved on as a society from that way of thinking...right?
So what do you get when you work with Widdershins? Curiosity before assumptions. Logic before looks. Work that is both bold and practical, because your brand shouldn't have to choose between standing out and staying true to who it is.
Who WE LOVE TO WORK WITH
Ambitious startups building from scratch who want to look established from day one.
Growth-stage businesses whose brand hasn't kept up with the work.
Live events and entertainment that need bold, physical, immersive creative.
Services
Whether it's building your brand, running a campaign, or creating unforgettable experiences, we can help.
